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Reality Of Acquiring High Risk Merchant Account
January 23rd, 2018

Reality of Acquiring High Risk Merchant Account!

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“Always put your best foot forward”— This age-old adage holds especially true in the world of business. Whether you operate a traditional brick-and-mortar store or an e-commerce platform, accepting credit card payments is no longer optional—it’s a necessity. As of January 2018, businesses seeking reliable and cost-effective merchant account services face a critical decision-making process, particularly those categorized as high-risk. While a solid merchant account can be the backbone of seamless transactions, high-risk businesses often struggle with approval and fair pricing. Many entrepreneurs applying for high risk merchant account with major issuing banks quickly realize the complexity of the process. As a result, they turn to independent payment processors, only to encounter another set of challenges—hidden fees, excessive charges, and predatory practices.

Avoiding Predatory Merchant Service Providers —

For high-risk business owners, selecting the Best payment processor is crucial. Many merchants, especially those in industries such as adult entertainment, online gaming, or high-ticket sales, require specialized payment solutions. However, rather than mitigating risks and helping businesses manage chargebacks, some providers impose exorbitant fees disguised as fraud protection measures.

In 2018, several high-profile cases of merchant account scams highlighted the risks associated with unreliable providers. Business owners must be wary of contracts with excessive reserve requirements, long-term commitments with steep early termination fees, and opaque pricing structures.

Understanding High-Risk Merchant Classification —

Being categorized as a high-risk merchant is not a reflection of your business ethics but rather a result of factors such as:

  • Industry reputation (e.g., adult content, CBD sales, gambling, travel services, and tech support).
  • High chargeback and refund rates.
  • Recurring billing models (e.g., subscription-based businesses).
  • Low credit scores or poor banking history.
  • Large average transaction amounts.

Many banks and investors avoid these industries due to potential legal and financial liabilities. If your business falls into this category, securing a payment processor requires a strategic approach.

5 Key Strategies for Successful High-Risk Payment Processing —

To streamline payment processing and secure a merchant account, follow these essential guidelines:

  1. Develop a Strong and Up-to-Date Business Plan: Banks and payment processors evaluate your credibility based on your business plan. A well-structured plan should include industry analysis, revenue projections, marketing strategies, risk mitigation efforts, and expected ROI.
  1. Maintain a Healthy Financial Profile: In 2018, financial institutions placed significant emphasis on credit history. Businesses with a poor credit record faced difficulties in securing merchant accounts. To improve your chances, ensure at least six months of strong financial statements before applying.
  1. Implement Robust Business Operations: Demonstrating efficient operations—including customer service protocols, fraud prevention measures, and compliance with industry regulations—can improve your eligibility for better merchant processing solutions.
  1. Control Chargeback Rates: While chargebacks are inevitable in high-risk industries, excessive disputes can result in account termination. To reduce chargebacks:
  • Maintain clear and transparent customer communication.
  • Offer secure and convenient payment options.
  • Implement fraud detection and chargeback management tools.
  1. Optimize Your E-Commerce Website: A secure, well-designed website is vital for high-risk businesses. In 2018, SSL encryption, PCI compliance, and fraud detection tools were essential for online payment security. Ensuring a user-friendly and transparent checkout process also improved customer confidence and reduced disputes.

The Importance of Strong Banking Relationships —

Maintaining a positive relationship with banks and payment processors can significantly impact your ability to secure and retain a high-risk merchant account. Partnering with a trusted provider ensures seamless transactions, minimal disruptions, and competitive processing rates.

At Paycron, we leverage our strong banking partnerships and industry expertise to help businesses navigate the complexities of high-risk payment processing. Our goal is to provide secure, seamless, and cost-effective merchant account solutions tailored to your specific needs.

By understanding the challenges and implementing strategic solutions, high-risk merchants can successfully manage their payment processing needs while minimizing risks and maximizing growth.

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